![]() With its tradition of excellence, the station never stopped improving, innovating, and keeping its pace in terms of program development and quality broadcasting. ![]() But DZMM Radyo Patrol 630 proved them all wrong! Ironically, thanks to these new and emerging technologies, the seemingly outdated AM radio arrived to its rebirth in this iPod generation.Īs its dictum states, "Una sa Balita, Una sa Public Service", the station stays true to its promise of serving Filipinos worldwide by providing news, commentaries, entertainment and public service every day, any hour, every time-on-air (DZMM 630), online (), on-TV (DZMM TeleRadyo) and on-site through its special projects!įor 28 years now, DZMM successfully managed to endure and outlast the many trends and transformations that the country and the Filipino people faced. Skeptics say that the radio industry cannot survive this age of internet, ipods, and podcasts where news and information is just a click away. Using highly sophisticated cell phone cameras, the DZMM crew was able to document the entire horrific aftermath of the blast as well as give the public a visual representation of the damage.DescriptionsDZMM Radyo Patrol 630 (Teleradyo) is a station owned by ABS-CBN Corporation. One perfect example of this was the Glorietta II blast that occurred on October 19, 2007. Radio anchors, first and foremost, are real journalists and there's nothing more exciting than seeing these dedicated professionals debate and interact with public officials over issues concerning the nation.īy mixing radio with TV, TeleRadyo is able to give a more vivid account of what's being reported. With the proliferation of reality shows both in the local and cable channels, it is easy to assume that most of the programs being shown are still manufactured and cunningly edited to suit the "reality." The same formula can't be applied to radio. But those little things plus a dozen other factors are exactly the right ingredients that made TeleRadyo a success story. Musngi acknowledged that there's nothing really mind-blowing in seeing radio anchors talking in front of a mike for more than an hour, much more watching them push a handful of console buttons almost every minute. But judging from the reception that we had para sa mga subscribers ng Sk圜able, first and foremost, and the cable operators outside of Metro Manila, rest of Luzon, Visayas and Mindanao, they have effectively asked for DZMM TeleRadyo para maging kasama dun sa kanilang mga cables na pinaparating sa iba't ibang households na nasasakupan nila." The cause for concern was summed up by Musngi: "Mawawala daw ‘yong mystique, mawawala ‘yong mystery ng radio, anchors in particular. PEP (Philippine Entertainment Portal) was present during the press launch of TeleRadyo held last April 18, 2007. He headed the April 11 press conference celebrating the 1st anniversary of DZMM's TeleRadyo. "A lot of people thought, in the beginning at least, that that's a crazy idea of radio going into television," confided ABS-CBN Broadcasting VP for Manila Radio Division Peter Musngi. One year later, with a competitor threatening to imitate the idea, DZMM's idea of merging radio and television has proven nothing short of revolutionary. It was an idea totally unheard of in the past.
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